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Storytelling: creating captivating content

£750.00 £650.00 + VAT

The Storytelling: creating captivating content course will offer relevant, career-enhancing knowledge taught by industry experts. The course will take place on 18th – 19th November 2019 at YTL Hotel The Academy in London.

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Description

Grazia has teamed up with The Bauer Academy to offer this unique course to help you progress in your career. The Storytelling: creating captivating content course will offer relevant, career-enhancing knowledge taught by industry experts.

CLICK HERE TO DOWNLOAD THE COURSE PROSPECTUS

This two-day course will focus on the following topics:

  • Discover the power of storytelling and the importance of creative content in today’s business world
  • Understand the role of social media: current trends, what makes engaging content, and how you can use each platform to tell your story
  • Grasp the pros and cons of each social media platform and the importance of choosing the right platform for your audience
  • Try your hand at planning a social media campaign
  • Mastering copywriting: how to develop an authentic tone of voice with practical exercises designed to help you hone your copywriting skills for each platform
  • Discover what really goes on behind the scenes of a Grazia photo shoot, from pre-production to appearing in the magazine
  • Image & photography: A masterclass in the do’s and don’ts
  • Content creation: copyright law and how to comply with it
  • Test your new skills with a real Grazia brief
  • Learn how to storyboard, shoot and edit a Grazia Instagram video
  • Take part in a Q&A panel discussion with industry experts

The course will take place on 18th – 19th November 2019 at YTL Hotel The Academy in London.

This beautiful Georgian boutique hotel in the heart of London’s West End provides the perfect relaxed environment for learning. Lunch and refreshments will be provided throughout the two days.

Why not stay the night? A special rate of £299 per night (including breakfast), will apply to attendees, subject to availability.