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Content Creator 1 day course

Content Creator: Up your social media game!

1 day online course with industry expert tutors

 

If you are looking for “Insta-worthy” top tips or ideas on how to create eye-catching content to stop doom-scrollers in their tracks, the Content Creator course outlines some of the key best practice and aims to get you thinking differently, about how you interact with your audiences and create engaging social content.

 

Reserve a space now   Tell me more

Rebecca Amey - Learner

“The sessions are well taught, and there is so much that you’ll learn – all of which is extremely interesting and useful.”

Programme overview


Most of us use social media on a personal level every day (probably more than we care to admit) but, when it comes to producing engaging social content for your business – do you know what your audiences want and how to create engaging social content?

Dive into our day-long course on social storytelling and discover how you can transform your messages into compelling narratives that engage, inspire, and leave a lasting impact.

In this session, you will discover:


  • What makes people want to click, watch, read, like and share content
  • The art of social storytelling and why it matters
  • Branded content examples: the good, the bad and the ugly
  • The importance of social trends and how to use them
  • Top tools to find out what content your audiences want from you
  • Introduction to Canva basics for creating social posts
  • Dabble with some simple content creation (using Canva)

Who is it for?


This course is open to all and perfect for anyone wanting to understand, engage & grow their audiences, including:

  • Social Media newbies
  • Those looking for a content production taster or about to enter a content-based role
  • Those already working in or with teams who create social, but who don’t directly produce content themselves
  • Small businesses looking for best practice and ways to define their social brand
  • Social gurus wanting to get creative, explore other perspectives and refresh their creative strategy

Agenda


1. Social Media 101

  • Your social questions
  • 5 reasons to be on social
  • Quiz time
  • Biggest storytellers in the business

2. Break (15 min) 
3. What Makes Great Social Content?

  • Things to avoid & things to do
  • Make every word count

4. Social Engagement

  • Knowing what your audience wants
  • Scroll-stopping content (task)

5. Trends

  • 2024 trend reports
  • Google it
  • 5 ways to keep up with trends

6. Lunch (1 hour) 

7. Social Content Creation Task

  • Canva desktop tutorial
  • Canva Insta challenge (task)
  • Break (10 min)
  • Showcase

8. Wrap up

  • Feedback
  • Resources to takeaway

9. Additional: 

  • Space to ask the questions you want to know
  • Network with other like-minded people within the industry

19th August 2024

10am to 5pm

Remote course

This session is fully interactive, leaning on Bauer Academy’s tried and tested ‘learn and apply’ philosophy.

£350 + VAT per person

Cohorts restricted to 12 people

Why Bauer Academy?


Government certified

We are a government-registered training provider and a Centre of Excellence.

Based in industry

We are a part of Bauer Media, one of the world’s largest media businesses with brands such as KISS, Absolute, Grazia and Empire.

Over 60 clients

We work with over 60 clients, including BBC, Channel 4, ITV, Tik Tok, and Ogilvy

Take your content skills to the next level!

With our expert training, you will learn how to stand out and create scroll-stopping social media content.

Book now   Contact Us